Description: Why does a confident male model appear after someone rejects everything except one favorite thing? Explore the 2015 fragrance advertisement, TRNDSTTR remix and 2026 TikTok timeline.
“Menolak Semua Kecuali…” is Indonesian for “Rejecting everything except…”. A creator looks bored by a series of options, then reveals the one thing they absolutely love. A finger snap and a musical drop bring in American model Sean O’Pry from a fragrance commercial. The joke is the extravagant confidence given to an otherwise mundane preference.
Who is the man, and what song plays?
O’Pry appears in a Paco Rabanne 1 Million fragrance advertisement. A YouTube upload containing that commercial dates to February 4, 2015. The footage is old; the TikTok presentation is new. The accompanying track is Lucian’s remix of “TRNDSTTR” by Black Coast featuring M. Maggie. Cutting on the beat turns a list of rejections into a dramatic personal endorsement.
How did the 2026 format spread?
A Know Your Meme entry created on October 16, 2026, records a September 9 TikTok edit by @.fwmatu combining the advertisement and remix. It lists approximately 21.7 million views and 5 million likes for that post at the time of documentation. Indonesian outlet IDN Times, reporting on October 13, identifies a September 23 post by @therealpmaximus as an early example of the “Menolak Semua Kecuali…” narrative format. The outlet reported roughly 17.4 million views for that example and about 26,600 videos using the associated sound.
These figures describe separate posts and a specific sound, not a measured global total. Indonesia is a documented home for the phrase; the editing technique circulates on TikTok. The precise first creator of every variation remains uncertain.
Why is it funny, and how do you use it?
Imagine rejecting crowded trains, early alarms and tedious meetings, then revealing “except an unexpected day off.” Snap, beat drop, luxury-commercial confidence. That is an illustrative scenario, not an actual quoted post. The contrast between a tiny preference and a monumental entrance carries the gag.
This is distinct from “Can I Get Another Mango,” another O’Pry meme that ironically praises an old clip of him struggling to cut a mango. Look for rejection → exception → finger snap → TRNDSTTR and fragrance footage.
Bottom line
The trend turns “I only like this one thing” into a cinematic declaration. Your favorite snack apparently deserves a million-dollar perfume campaign.
Sources： IDN Times | Know Your Meme | YouTube | TikTok
